AWS: deal reg (high severity)
Why this matters: Deal registration directly affects deal protection and partner revenue on resell opportunities.
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AWS introduced a Deal Registration mechanism tied to its Private Pricing Resell Program, allowing partners to register resell opportunities through a formal channel sales process. The program takes effect January 1, 2026.
What changed
- New Deal Registration process added for the Private Pricing Resell Program
- Effective date set for January 1, 2026
- Partners can register resell opportunities to secure them through AWS channel programs
- Formalizes a channel sales motion for private pricing resell deals
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