Decoupling of tier recognition from transaction point for advisory and SI partners
Why this matters: Directly changes tier qualification criteria, which affects partner standing, benefits, and potential revenue-linked program perks.
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Dell Technologies decoupled tier recognition from transaction points for global systems integrators and advisory partners, effective May 2026. Partners in these categories can now earn tier status based on non-transacting contributions rather than solely on sales volume. This change acknowledges the influence and value these partners bring outside of direct deal execution.
What changed
- Tier recognition for GSI and advisory partners no longer requires transaction points as of May 2026.
- Non-transacting contributions now count toward tier qualification for advisory and SI partner types.
- GSIs and advisory firms can achieve tier status based on influence and engagement activities.
- The change separates the tier attainment pathway for advisory and SI partners from that of transacting resellers.
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