Avaya 2025 Partner Program adds performance-based rebates and deal-reg thresholds
Why this matters: New deal-reg thresholds and rebate criteria change qualification and earning rules for partners.
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Avaya's 2025 Partner Program (announced March 2025) streamlines incentives around loyalty, quality and organic growth, introducing new performance-based rebates and deal-registration thresholds, with focus narrowed to partners serving the largest enterprises. The program retained its CRN 5-star rating for a 17th year.
What changed
- New performance-based rebates introduced
- New deal-registration thresholds
- Incentives anchored in loyalty, quality and organic growth
- Focus narrowed to partners serving the largest, most demanding enterprises
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